Five-star luxury boutique resort Tanah Gajah, a Resort by Hadiprana in Bali, Indonesia has selected London-based independent travel and lifestyle PR agency Frog & Wolf PR to handle its public relations strategy and activities in the UK, effective from 1 March 2025.
Moored among the rice paddies on the fringes of the artists’ village of Ubud, Tanah Gajah was conceived by Hendra Hadiprana, a legendary Indonesian architect and designer, during his honeymoon in the 1960s. On discovering the breathtaking six-hectare plot set amid peaceful rice paddy fields in the heart of the rural landscape, he fell in love with it and resolved to create a sanctuary there for his family. This vision led to the first iteration of Tanah Gajah in the 1980s, based on Hadiprana’s deep passion for art and Indonesian heritage that seamlessly blends traditional Balinese elements with contemporary aesthetics. Previously managed by The Chedi Club under GHM management, the estate was revived by Hadiprana Hospitality in 2020 as an intimate luxury resort.
Today, Tanah Gajah, a Resort by Hadiprana, is a serene hideaway of 24 villas and suites adorned with unique original Balinese artworks from Hadiprana’s private collection. Accommodation ranges from elegant, newly launched Premier One-Bedroom Club Pool Villas with semi outdoor bathtub and private pools overlooking serene rice paddy fields and Mount Agung, to spacious family villas perfect for a special getaway, and the prestigious Hadiprana Estate - an opulent residence fit for the most discerning of guests. The resort’s F&B offerings, crafted by Executive Chef Dean Nor, include The Tempayan, an open-air culinary haven housed in a traditional Balinese pavilion design, offering an architectural marvel amidst serene rice paddies, and serving authentic Balinese and Western cuisines. The Panen Padi Lounge, once the private residence of the Hadipranas, now serves an elevated afternoon tea with panoramic views of the gardens and tranquil swan pond. The ceiling is beautifully embellished by a mural that narrates the family’s journey and the vision of cherished sanctuary, celebrating the beginnings of Tanah Gajah Ubud. The Spa offers a serene escape amidst nature’s embrace, whilst an array of signature experiences is designed to immerse guests in local culture and traditions, as well as offer access to the stunning surrounding countryside.
Deasy Swandarini, General Manager of Tanah Gajah, a Resort by Hadiprana, commented, “We are delighted to be working with Frog & Wolf PR to further strengthen our market presence, especially with the majority of our guests coming from the UK and Europe. This collaboration allows us to have greater impact through an integrated approach, by working in synergy with our UK sales representatives, Four Corners Marketing, to craft meaningful stories that resonate with our audience. This strategic move ensures that Tanah Gajah remains at the forefront of travellers’ minds, offering an authentic and immersive Balinese experience."
Flora Gandolfo, co-founder and director of Frog & Wolf PR, shared, “We are honoured to have been selected as the UK PR representatives for Tanah Gajah, a Resort by Hadiprana. The rich heritage of the property and its dedication to local communities and culture together with outstanding service offering make it a compelling story for the UK market. We are looking forward to working closely with the team at Four Corners Marketing to support their commercial activity with our communications expertise in travel and hospitality.”
Rates at Tanah Gajah, a Resort by Hadiprana start from USD799++ (approx.. GBP616++) per night based on two sharing a One Bedroom Club Suite, including daily a la carte breakfast and Club Benefits.
For more information and reservations, visit www.tanahgajahubud.com.
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About Tanah Gajah Ubud
Hadiprana was founded in 1958 by the late Hendra Hadiprana, an acclaimed architect and interior designer, and endures today as one of Indonesia’s leading design consultants. Offering comprehensive and integrated services ranging from architecture to interior design, lighting design, artwork design as well as construction, Hadiprana’s projects develop hospitality, residential, commercial and public spaces. With hundreds of projects launched and completed over the last six decades, we stand true to our core design identity, which is unique, eclectic and contemporary. Hadiprana aims to be a leading curator and creator of culture by fashioning eclectic and contemporary experiences that uniquely speak to multiple generations. Today, a 3rd generation of Hadipranas are carrying the founder’s legacy to new heights. Ever expanding since 1958, Hadiprana’s business portfolio now includes:
Tanah Gajah, a Resort by Hadiprana
Dua Dari, a Residence by Hadiprana
Rumah Prapanca, a Residence by Hadiprana
Hadiprana Property
Hadiprana Design
Hadiprana Artwork
Hadiprana Art Centre
House of Hadiprana
Hadiprana Couture
Hadiprana Gallery
About Frog & Wolf PR
Frog & Wolf PR is an award-winning independent London-based agency founded in October 2021 by Flora Gandolfo and Nat Frogley, who have been close colleagues for over 18 years. The company is an award-winning ‘PR & Representation Company of The Year’ by The Travel Industry Awards 2024 by TTG, and brings high-profile communications with accessible, friendly service to aviation, travel, hospitality and lifestyle clients.
A tight team brimming with director-level expertise, Frog & Wolf PR is agile, obsessive about delivering, and all about the bright ideas and big results that ensure clients stand out from the crowd. The agency is adept at tailoring messaging to the correct market segment: the team’s many years of experience and knowledge have been gained from a broad range of perspectives, having worked with airlines, destinations, tour operators, tourist attractions, flagship hotel launches and boutique hotels.
For further press information and images, please contact:
Dara Soeharto (dara@frogandwolfpr.com), Leanne Barton (leanne@frogandwolfpr.com), Nat Frogley (nat@frogandwolfpr.com) or Flora Gandolfo (flora@frogandwolfpr.com) at Frog & Wolf PR.
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